The difficulty With Artist Endorsement & Equity Deals
Many claim the entire music industry model is broken. I’m not one of them cheap canada goose retailers montreal store . Several components however do need minor tweaking while others need considerable overhaul canada goose retailers montreal store . One are of repair is with the basic endorsement deal and artist equity agreement. Absolutely this statement is biased canada goose retailers montreal store online , mens canada goose parka jacket on sale . but I believe the missing ingredient with any broken industry model is the lack of indie relevance canada goose retailers montreal store . Indies have a voice. and a loud and large one at that; but not all indie artists have the opportunity to obtain massive exposure often introduced via “the endorsement deal where to buy canada goose retailers montreal store . ” Yes – hundreds. if not thousands of indie groups have endorsement alignments but most of these deals lack out of the box creativity and none are on par with endorsements presented to major acts canada goose retailers montreal store . Understand endorsement deals are based upon many obvious factors (radio. touring exposure. fan base) and other non obvious factors (label partners. publishing canada goose retailers montreal store purchase , canada goose best jacket for sale . management. etc. ). none of which I’ll discuss here canada goose london stockists outlet . These are huge factors that can dictate the success and strength of the endorsement – far too detailed to address in a single blog post. The purpose of this piece is to hopefully shed light on a new age of endorsements canada goose wholesalers montreal outlet . a new world of artist equity. a world where not only artists generate money but so does the endorsee and labels by generating a tight knit community of brand and band loyalty, canada goose kids lynx for sale .
Now whoever the village idiot that created the mass endorsement / music model needs to disappear ou trouver canada goose en france for sale . Call me a pessimist. but I don’t dub anything a successful model if it only works for less than half a percent of artists canada goose sold in ottawa for sale . The chances you’ll land an endorsement deal (one with monetary meaning) is equal to the chance I’ll let you sleep at my house and give you a bag of money as a hosting gift. To combat the growing opposition to the endorsement deal. some industry folks have begun hyping up the “equity endorsement” as if it’s some sort of new age brainchild. The counsel of village idiots continues canada goose retailers montreal store . So we’re clear. allow me to briefly distinguish endorsement deal.