Some context to Big Data – the subject for HealthStartup III
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HealthStartup III. scheduled for June 2012 in the Netherlands. will focus on Big Data in healthcare. In this article we’d like to provide a little context. explaining what we mean by Big Data. the types of startups we’re looking for. and the questions we will likely be addressing in our discussions.
Digital health companies are by definition data-driven businesses hence we need to make a clear distinction between digital health in a general sense and Big Data. With Big Data we’re referring to the collection. management and analysis of massive (hence ‘big’) data sets. Some commentators go further and define Big Data as any dataset that is too large for a typical database software tool to store. manage and analyze canada goose women's trillium parka outlet online , cheap canada goose montreal online . Or in the words of Brad Peters in a recent Forbes article canada goose women's trillium parka outlet online purchase . Big Data is any “body of information that is so big it cannot be analyzed directly for profitable use in its raw form canada goose women's trillium parka outlet online . ”
For our purposes. we’ll stick to the somewhat broader definition of massive data sets or combined data sets that are being put to use in new ways, canada goose in buffalo ny 2015 . To use an example. we wouldn’t describe a medical record system of a large hospital. or even a national breast cancer database. as Big Data since these datasets are highly structured and built to serve a specific purpose. It is when we start combining these disparate datasets or analyzing them for new purposes (for which they weren’t originally designed – and hence require data structuring and analytical technologies that can make sense of this data in new ways) that we begin to talk about Big Data.
Thanks to Moore’s law we are gaining the ability to collect. process and analyze increasingly massive amounts of data. and the cost of doing so is decreasing too. As Daniel Kraft points out in a recent article (punting Big Data as the next big thing in healthcare) a key example is the human genome and genomic sequencing. Ten years it cost a billion dollars to get a human sequence. Today it can be done for under $1000 (via a pilot program from 23andMe) and the cost is expected to continue declining authentic canada goose women's trillium parka outlet online . This means that the number of people who will be sequenced will increase exponentially in the coming years canada goose women's trillium parka outlet online . Imagine the opportunities for gaining new insight when all this data becomes accessible for analysis in a crowd-sourced way–or when this data is combined with other data. such as pharmaceutical research data. or medical record data canada goose women's trillium parka outlet online online .
In parallel canada goose dog jackets online store . we are in the early stages of the Internet of Things. Cisco predicts that there will be 50 billion devices connected to the internet by 2020; IBM thinks there will be 1 trillion connected devices. Many of these devices will be collecting health data. from high tech medical devices and implants to consumer technologies that track your day-to-day health-related behaviours.
Imagine when all this data–medical records, canada goose montebello homme outlet online . genome sequences. public health data. self-monitoring data–become available for analysis on a macro-scale. when disparate datasets are combined to create new insights and new services. when ‘open data’ platforms and open middleware platforms (connecting disparate sensing devices at one end trillium parka canada goose preis store . and a multitude of apps at the other end) become available to startups to develop a myriad of new tools and services trillium canada goose navy store . That’s the promise of Big Data.
Already many health startups have Big Data ambitions canada goose down leaking on sale . They may start out by offering a reasonably straightforward (self-)monitoring servi canada goose women's trillium parka outlet online .